BEHIND THE BRAND

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started by Ianna True with the help of her fiance Justin Brown

she had a vision of changing the way secondhand clothes are viewed and a store that the local community could get involved in

since opening, fits the vibe is now made up of over 20 local small businesses. ranging from clothing upcyclers, to jewelry and local made products

sustainability is the future!

 

-clothing waste in the US has nearly doubled in the past 20 years from 7 million tons to 14 million tons ending up in landfills each year

-extending the life of clothes by just 9 months would reduce carbon, water, and waste footprints by around 20-30% for every item.

fits the vibe is a proud supporter of the LCV, League of Conservation Voters https://www.lcv.org/ 

-monthly proceeds are donated to the LCV-

all clothes deserve a second chance to shine! if you are looking to get rid of clothes you have come to the right place!

clothes can be dropped off at the store location

287 Lawrence Rd Salem, NH 03079